May 2017


Brand Management, Graphic Design, Web Development, Content Marketing

Off-site construction makes the UK’s housebuilders more efficient and more effective, and Brickfab is a leading provider supplying all the major developers. Brick specials, brick clad chimneys, arches, GRP panels and more – the versatile product range and modern, improvement-focused way of working really makes Brickfab stand out.

Brand Management

The Brickfab brand needed to match the company’s forward-looking perspective. The business is already a popular supplier in the market, but its lean manufacturing, cutting-edge technology and flexible way of working show it to be a company that’s looking ahead. Horizon was appointed to develop the existing brand, update the logo, define the brand’s guidelines and implement this work across a number of designed collateral items.

Graphic Design

The updated look-and-feel of Brickfab’s brand is exemplified in its printed material, in the form of both a company overview brochure and a more detailed product catalogue. Horizon also undertook the design of new corporate stationary such as letterheads and business cards.

Web Development

Brickfab has gone from owning a four page contacts website to a large, multi-page site packed with videos, technical downloads and attractively-presented information for both existing customers and prospects alike. The site has been developed in WordPress for ease of maintenance and improvement, and is delivered with a simple-to-use CMS and links to social media sites.

Content Marketing

In addition to the copywriting of the whole Brickfab website (with a keen eye on suitable keywords, density, SEO-friendliness etc), Horizon has set up a content marketing programme for Brickfab, managing its updates (news items, case studies etc) and its social media presence. There is also email marketing along with detailed monthly keyword reporting.

Other Works